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The news of a Google-built smartwatch isn’t a complete surprise, however. The LG Watch Sport and LG Watch Style, released in 2017, were originally supposed to be marketed as part of the Pixel brand, but an employee told Insider that Google hardware boss Rick Osterloh axed the idea because they “didn’t look like what belonged in the Pixel family.” Both devices didn’t impress us when they came out.
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Google nearly had a “Pixel Watch” in the past, according to a 2019 report. But so far, Wear OS 3 has only launched on Samsung’s Galaxy Watch 4, which runs a heavily customized version of the new operating system that eschews most of Google’s services and apps for Samsung’s own.
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Unlike the earlier versions of Wear OS (or Android Wear), Wear OS 3 was developed as a partnership with Samsung, merging the Tizen platform into Google’s own. Google is currently in the middle of the latest reinvention of its smartwatch platform with Wear OS 3. The watch will have basic fitness tracking features, including step counting and a heart rate monitor, with Google also reportedly working on debuting a Fitbit integration into Wear OS (codenamed “Nightlight”) with the new watch when it launches. The device is expected to cost more than a Fitbit and compete more directly with the Apple Watch, according to The Verge’s source.
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According to Insider’s report, the new upcoming Google watch - it’s not clear whether Google will actually be calling it a “Pixel Watch” yet - will serve much the same role as the Pixel phones do for Android: an example for both consumers and hardware partners of what Google’s software is truly capable of when given the right hardware. The watch (codenamed “Rohan”) is being worked on by Google’s Pixel hardware group separately from Fitbit, which Google bought for $2.1 billion earlier this year. It’s time for the Pixel Watch The Galaxy Watch 4 is still more a Samsung wearable than a Google one